Reaching 1.5 billion subscribers through over 30 television brands, Discovery Networks sought to provide its salesforce with the tools to create custom presentations in order to generate ad sales during the UpFront season and throughout the year.
contempt programmed and maintained a custom presentation application used by Discovery’s sales teams to develop high-production value presentations while displaying dynamic content. Non-technical salespeople were able to present media from various Discovery Networks properties using this solution.
In addition to annual feature updates contempt also developed asset management tools to facilitate frequent content updates as well as the authoring of custom presentations and scripts.
Features included: